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Michael Barbera
Running Time:60:00 minutes
Event Date(s)
1:45 PM
Thursday, November 9
Digital Consumer

Vetrepreneurs are a significantly large segment of entrepreneurs in the United States. At VETRACONx you’ll find lively and provocative talks and front line content from the veteran and military community of entrepreneurs. This experience will consist of four TED-style talks and will conclude with American Dream U’s MVP panel of local military entrepreneurs. A 60-minute open discussion about the ecosystem, challenges, and opportunities of creating a startup in the Wilmington area and global military community. Bring your questions; the MVP panelists have the answers.

Michael Barbera is an award-winning consumer psychologist and strategy consultant for Fortune 50 companies. He is a business psychologist who is involved in both practical and academic endeavors. His areas of practice are consumer behavior, consumer emotions, social psychology, decision-making, brand management, marketing, and long-term business strategies. Michael shares his research and experiences as a keynote speaker for public and private organizations, as the host of the Clicksuasion podcast, and twice for TED to discuss potty parity. In 2015, the White House recognized Michael for his contributions to entrepreneurship. This work includes consumer emotions, behavior, product placement and consumer experiences.